CASH CAB MUSIC debuts on AXS TV – January 8th
Buckle up – Castlewood Productions’ CASH CAB MUSIC hits the road on January 8th 2024 on AXS TV. Cash Cab Music is the all-new, all-music offshoot of the hit Emmy Award winning format Cash Cab. Taxi driver and host Adam Growe surprises unassuming passengers who hop in, only to discover they’re instant contestants in a music trivia game show on wheels. Adam tests their musical knowledge, and just like the original series, every correct answer wins money – every wrong answer earns a strike – and like baseball, three strikes, and they’re out. In Cash Cab Music there’s an exciting new element – if contestants make it to their destination, they can double their winnings and sing for their money on ‘Cash Cab Karaoke’.
Castlewood’s President and Executive Producer Andrew Burnstein is thrilled to be part of the launch on AXS TV, “We couldn’t be happier with the result. The show is so much fun – win or lose, there are smiles on every contestant’s face for the entire episode. Our creative partnership with Anthem Sports & Media, the owners of both AXS TV in America and GameTV in Canada has resulted in what I know to be the best show I’ve ever been connected with – one that is sure to be a hit with viewers and advertisers. AXS TV has over 35-million subscribers in the United States which means a whole new audience will fall in love with Adam Growe, just the way they did in Canada when he hosted 8 seasons of Cash Cab.”
“AXS TV has always been the premier destination for the absolute best in music programming, and we’re taking that to the next level in 2024 — pushing the bounds of music-centric content with this slate of original and acquired series, many of which mark the network’s first foray into several new and exciting genres,” Katie Daryl, VP of programming for AXS TV, said. “AXS TV’s latest additions offer a little something for everyone, and we cannot wait to share them all with our viewers in the new year.”
Castlewood Productions Inc. also acknowledges its partnership with All3Media International, who not only holds the international format rights to Cash Cab, but will be distributing Cash Cab Music to the international broadcast market. “We are confident,” says Andrew Burnstein, Castlewood’s President, “that the music version of Cash Cab will travel well over international boundaries, as music is truly an international language.”